1. Understand the account
Every account starts with an Account Brain: purpose, audience, knowledge, voice, visual preferences, content history and performance.
Product
How Inflova runs a social account
Inflova runs a repeatable account loop: it understands the account, plans the week, creates complete posts, asks for approval, publishes and learns from performance.
Direct answer
The main difference is ownership of the weekly workflow. Inflova is built to work ahead from persistent account context, so the user reviews finished posts instead of prompting for every idea.
2. Plan the week
The Operator chooses topics, platforms, formats and timing from that context. It adds outside research only when the post needs it.
3. Create complete posts
A finished post includes the asset, caption, script, voiceover, title, description or hashtags required by the format.
4. Review and publish
The user approves, edits, regenerates or rejects. Approved posts publish to connected Instagram and YouTube accounts.
5. Learn and repeat
Performance changes the next plan when a repeated pattern appears in reach, saves, engagement, retention or growth.
Questions this page answers
Does Inflova wait for a prompt for every post?
No. Autopilot works ahead from the Account Brain and prepares the next set of posts for review. You can still steer it with instructions or create a manual post when needed.
What does a user approve?
The user approves the finished post package: creative, caption, script, metadata and schedule. Approval rules can be stricter for sensitive claims or looser for safe evergreen content.
What platforms are supported?
V1 supports Instagram posts, carousels and Reels, plus YouTube Shorts. Other platforms, Stories and long-form YouTube videos are outside the V1 scope.